Miss Tobé:
Was She the First Fashion Stylist?

DELINEATOR MAGAZINE insisted that they found the very first fashion stylist -some lass named Tobé (born Taubé Coller, a.k.a. Mrs Herbert Davis, 1890 – 1962: pictured above). They were very insistent on the matter:

“Tobé isn’t an oracle, she isn’t a designer; she simply knows from experience, better than anyone else, what styles you are going to like best and what will be most useful to you. From the great fashion salons of Paris, from tailored England, from America, she culls the newest and best of the season’s creations.”

To read further about Tobé, you may want to locate The Saturday Evening Post for June, 1959:

“She Knows What Women will Wear”
.

Read a Fashion Review by Baron Adolf de Meyer…