Click Magazine

Articles from Click Magazine

Fashion Designers Colide wth Hollywood Designers…
(Click Magazine, 1938)

This is an historic article that introduced the fashion era that we still reside in today.


The attached article from 1938 heralded a new day in the fashion industry where fashion magazines would no longer be relied upon to set the trends in clothing; henceforth, that roll would largely be played by movie actresses in far-off Hollywood:

The greatest fashion influence in America, stylists sadly lament, is the much-photographed, much-glamorized and much-imitated Movie Queen. What she wears is news, eagerly copied, by girls all over the country who want to look like Joan Crawford and Myrna Loy.

The primary bone of contention that the East Coast fashionistas found most objectionable was the fact that movie stars are Californians, and Californians will always prefer comfort over glamor.

Princess Elizabeth Comes of Age
(Click Magazine, 1944)

The attached article was about the Spring of 1944 and why it was such an exciting season for Princess Elizabeth Alexandra Mary of England (b. 1926): the twenty-first of April marked her eighteenth birthday and her country was entering the last year of their bloodiest war, while the princess herself held two positions that she took quite seriously: Patrol Leader of the Buckingham Palace Girlguides, as well as Colonel-in-Chief of the Grenadier Guards. There were also times when she was required to join her father when he was in conference with his ministers.


Also addressed in these pages was the royal concern as to who was suitable to be her mate; a list of names was provided.

What Were the Germans Thinking?
(Click Magazine, 1943)

We cannot conduct a Gallup poll in Germany, but we can find out by other opinion polls and from other inquiring reporters what the average German is thinking. Our reporters are the Nazis themselves. The poll is tallied daily at short-wave listening stations, among them that of the Columbia Broadcasting System. The C.B.S. corps of engineers monitors and records and interprets the voices of the enemy.

The Nazi propaganda here analyzed is a record of Nazi failure to keep the German people from thinking ‘non-German’ thoughts and failure to prevent the record from being known.

This article is illustrated with fourteen W.W. II photographs.

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Hitler’s Military Options in 1940
(Click Magazine, 1940)

A Phony War magazine article by Major General George Ared White (1880 – 1941) in which he muses wistfully (as Oregon men are wont to do) as to all the various, dreadful choices that were spread before Herr Hitler in the early months of 1940.


As varied as Hitler’s military options were, the General believed that France’s Maginot Line was impregnable and he did not think that Hitler would commit to such an undertaking. General White believed Hitler had six options before him which are all illustrated on the attached cartoon map.

When Japan Went on the Defensive
(Click Magazine, 1943)

Japan’s one purpose now is to fight back and stall for more time – not to attack. That period in her war is over, and she came out on top…All signs now point to a growing major Allied offensive, and for the first time the enemy will be faced with the problem of holding territory which he can’t afford to lose.


1943 was truly the year that proved to have been the turning point in the war, click here to read about it…

Who are the U.S.Marines?
(Click Magazine, 1943)

A nice piece of P.R. for the W.W. II Gyrenes:

Since the policy limits Marine Corps personel to 20 percent of the navy, no Marine can specialize as do other service men. He must be a crack rifle and pistol shot, a saboteur, a scout familiar with jungle and city alike. He must run, walk, swim, sail, shoot, and maim better than the men he’s fighting… He glories in this responsibility, as in his corp’s 167-year-old reputation as nonpareil shock troops. He’s never yeilded either that responsibility or reputation to his jealous friends in rough-and-ready Army and Navy units. They resent the Marine. He knows it and doesn’t give a damn, cocky in the knowledge that he’s relied on to pave the way for the Army’s operations and to finish up the Navy’s.


This is a six page photo-essay that is comprised of seventeen images (two in color) of the San Diego Marines, who are identified as the dirtiest and cockiest fighters in the nation’s arsenal.


Click here to read another article about the Marines.

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Women Worked the Railroads
(Click Magazine, 1943)

Nearly 100,000 women, from messengers aged 16 to seasoned railroaders of 55 to 65, are keeping America’s wartime trains rolling. So well do they handle their jobs that the railroad companies, once opposed to hiring any women, are adding others as fast as they can get them…

The D-Day Landing Crafts
(Click Magazine, 1942)

If you ever wondered why The National W.W. II Museum is located in New Orleans rather than West Point, Annapolis or the nation’s capitol – the answer can be spoken in two words: Andrew Higgins. Higgins was the innovator who designed and manufactured the landing crafts that made it possible for the Allied forces to land on all those far-flung beaches throughout the world and show those Fascists dogs a thing or two. His factory, Higgins Industries, was located on Lake Pontchartrain in New Orleans and it was for this reason that the museum board of directors chose to doff their collective caps, and erect their repository in his home town.


Attached is a five page photo-essay about Higgins and all that he was doing to aid in the war effort.

The Mettle of Americans
(Click Magazine, 1944)

Following his tour of the war fronts, U.S. Senator Henry Cabot Lodge Jr. (1902 – 1985) put pen to paper in an attempt to express his admiration for the brave and selfless acts that Americans were performing all over the globe:

If asked to say what impressed me on my recent trip to the war theater, my answer would be: the heroic qualities displayed by our American boys. My most lasting impressions were gained in the field and in the hospitals around the globe. It is there that one sees the kind of boy America produces.


Additional praise for the American fighting man can be read here…

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Guys & WAACs
(Click Magazine, 1943)

Fort Warren, Wyoming, is bleak, windswept, desolate. It is no wonder that the soldiers stationed there looked forward to the arrival at the lonely post of a unit of the Women’s Army Auxiliary Corps (WAAC). [When the women arrived] The men of Company H, Fifth Quartermaster Training Regiment, sent over an invitation to a party… The party was informal but military. The hosts marched in formation to their guests’ barracks where the two companies fell in behind their respective officers for the return trip. The evening included a buffet supper, attendance at boxing matches and refreshments afterwards.

Beauty in the Congo
(Click Magazine, 1938)

Fashions these days are simply fraught with Third World influences such as tattoos and piercings and there is no reason to suspect that fashion’s dictators might one day soon decide that the elegant life is best lived with a cone-shaped head. The attached fashion article is illustrated with three pictures of the mode-conscious Manbetu tribe of Northeaster Africa who live life large as the African Longheads.

WHAT IF – Hitler Had Been Killed?
(Click Magazine, 1941)

It must have been a slow news week when the CLICK MAGAZINE crew approached three of the busiest editors in the the U.S. and Britain asking them how they would break the news if Hitler were to be killed tomorrow?

Every editor we queried agreed that when it happens, the death of Adolf Hitler will sell more papers than any other news event of the Twentieth century…All agreed that Hitler’s death would not end the war; two out of three guessed he would die violently.

The leftest publisher Ralph Ingersoll knew right away that Hitler would die by his own hand.


The article is illustrated with facsimile printings of the headlines and how each paper believed the dictator would die – it was an academic exercise, but a fun read, nonetheless.

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Paulette Goddard in Uniform
(Click Magazine, 1942)

Paulette Goddard (1910 – 1990) is pictured in color wearing an all-purpose uniform designed by the Hollywood stylist Irene (Irene Lentz, 1900 – 1962). The actress was a sporadic volunteer, having appeared in four films throughout 1942.

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Mickey Rooney, RIP
(Collier’s Magazine, 1940)

In 1940 Mickey Rooney (né Joe Yule, Jr.; b. 1920 – 2014) had replaced Shirley Temple as the number one box-office draw, after having steadily performed before the cameras from the age of six onward. Rooney had been jockeying for first place since he began playing the title roll in the Andy Hardy films just two and a half years earlier.


With the onslaught of the Second World War the sands of Hollywood shifted beneath his feet, creating a plethora of new stars and the need for different sorts of films – from that point on he only appeared in supporting rolls. In 1982 Rooney remarked:

When I was 19 years old, I was the number one star of the world for two years. When I was 40, nobody wanted me. I couldn’t get a job.

German Choices In 1940
(Click Magazine, 1940)

Attached is a Phoney War magazine article by Major General George Ared White (1880 – 1941) in which he mused wistfully (as Oregon men are wont to do) as to all the various horrible choices that were spread before Herr Hitler in the early months of 1940. The General believed that France’s Maginot Line was impregnable and he did not think that Hitler would commit to such an undertaking.

Soprano Dorothy Kirsten
(Click Magazine, 1943)

Illustrated with a black and white photograph of the 33 year-old soprano was this small notice announcing the discovery of Dorthy Kirsten (1910 – 1992) of Montclair, New Jersey. Kirsten went on to great heights, performing with the Metropolitan Opera for the next thirty years, she would also enjoy some popularity singing duets on the radio with Frank Sinatra, Bing Crosby, Nelson Eddy, and Perry Como.

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