The American Home Front Finds Religion Again (Click Magazine, 1942)
By the time this article appeared on the newsstands at the close of 1942, the American people were fully committed to a war on two fronts that quite often was not generating the kinds of headlines they would have preferred to read. Certainly, there was the naval victory at Midway, but the butcher's bill was high at Pearl Harbor and North Africa and after a thirteen year lull in church attendance, America was once again returning to the church:"Two years ago most churches were considered fortunate if forty-five people attended the morning service; today devout worshipers fill the pews morning and night." Read about the reduction in male church attendance in the Twenties.
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Agriculture: The Women's Land Army of W.W. II (Click Magazine, 1943)
Although the Selective Service agency granted 4,192,000 draft deferments to farmers throughout the course of World War II, the U.S. Department of Agriculture recognized that this number alone would never be enough to harvest the food necessary to feed both the home front and the armed forces. With this shortage in mind, the Women's Land Army was created in 1943 to provide that essential farm labor that proved so vital in winning the war. Between the years 1943 and 1945 millions of American women from various backgrounds rolled up their denim sleeves and got the job done. The attached magazine article is one of the first to tell the tale of this organization, and was printed at a time when there were only 60,000 women in the field. Additional articles about the rolls American women performed during W.W. II can be read here.
Read a 1940s article about the other farm laborers: the migrant farm workers of W.W. II.
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American Makeup Goes to War (Click Magazine, 1942)
An interesting look at the beauty products used by American women during the Second World War and how that war effected the cosmetic industry. Students of history will be reminded that when a nation commits itself to a state of total war, all available elements within a government's grasp will be picked over by that country's military; even makeup."If you're following a routine of 'beauty as usual' with qualms of conscience, believing that cosmetics and toiletries use materials essential to the war machine, know for certain that if Uncle Sam needed your lipstick for bombs and bullets, he'd have gotten it first." The U.S. cosmetics industry was effected in many ways, read the article and find out.
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