Look Magazine

Articles from Look Magazine

David Sarnoff and the Origins of Radio
(Look Magazine, 1938)

‘David Sarnoff (1891 – 1971) [had] grown up with the radio industry. At the age of fifteen he became an office boy for the Marconi Wireless Telegraph Company in 1906. When he was 21 he sat at the wireless key for 72 hours, directing the rescue efforts for survivors of Titanic. From there he began his steady climb to the presidency of the Radio Corporation of America (RCA)”. Sarnoff played a vital roll in the development of the telephone, and at the time this article went to press, he was hard at work at Visual Radio (aka Television).

Prejudice on the Home Front
(Look Magazine, 1945)

As the Allied Armies were nearing Berlin and Tokyo, U.S. magazines began running articles concerning the nation’s problems that had all been put on the back burner during the war years. Subjects of concern involved inflation, alcoholism, and juvenile delinquency. The article attached here concern America’s curse: racial and religious prejudice, and how to get rid of it.

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The Temper of the Electorate
(The New Outlook Magazine, 1932)

Just weeks before the U.S. presidential election of 1932 this article appeared in a political magazine that indicated how the Depression-tossed voters were feeling after three years of economic set-backs. The article consists of 21 pithy little paragraphs that sum up their feelings:

I BELIEVE it possible to feel hungry under either major party, but that under the Republicans it seems to hurt more.


Click here to read about the extensive press coverage that was devoted to the death of FDR…

College Fashion
(Look Magazine, 1941)

Dusty, Peggy and Jean were just three of the co-eds that made up the six percent of American women who attended college in 1941 – and that’s all that was required of them in order for the trio to sample fashion’s latest wares and sound-off in the attached Fall fashion review. Go figure.

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The Tragedy of Eugene O’Neill
(Look Magazine, 1959)

In 1946, a literary statistician ascertained that, in the world of O’Neill plays, there had been 12 murders, eight suicides, 22 other deaths and seven cases of insanity


To read the attached biographical essay is to understand that O’Neill did not become America’s premiere tragedian by simply reading about the disasters in the lives of others; his entire life was a tragedy. In his wake were alcoholic, suicidal children and numerous unloved wives.

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