Here is yet one more action-posed advertisement for an officer's private purchase trench coat. "The Great Military Outfitter", John Barker and Company, stepped up to the plate during the crises of 1914 and began to produce the "famous" 'Kenbar' trench coat:
"Every detail so necessary for the most strenuous wear in the trenches is embodied in this excellent coat. The collar can be worn in four positions. The sleeves are made with reinforced elbows, and the skirt is cut full and fitted with cavalry gusset".